Demand management in Ag is broken: Here’s how to fix it

John Brubaker

CEO

CEO

Published

Mar 5, 2025

Mar 5, 2025

Too much product or not enough? 

The Ag supply chain is stuck in a frustrating cycle: one season, inventory is overflowing with unsold product, tying up cash. The next, there’s not enough to go around, and prices skyrocket.  

Without real-time visibility into inventory and demand, manufacturers, distributors, and retailers are left guessing, leading to lost sales, wasted capital, and constant uncertainty. 

What’s inside the whitepaper
  • How real-time demand tracking helps forecast with confidence 

  • Why a connected supply chain is key to reducing risk and maximizing margins 

  • The 3-stage framework to improve demand management

Too much product or not enough? 

The Ag supply chain is stuck in a frustrating cycle: one season, inventory is overflowing with unsold product, tying up cash. The next, there’s not enough to go around, and prices skyrocket.  

Without real-time visibility into inventory and demand, manufacturers, distributors, and retailers are left guessing, leading to lost sales, wasted capital, and constant uncertainty. 

What’s inside the whitepaper
  • How real-time demand tracking helps forecast with confidence 

  • Why a connected supply chain is key to reducing risk and maximizing margins 

  • The 3-stage framework to improve demand management

From uncertainty to precision

The future of Ag demand management.

From uncertainty to precision

The future of Ag demand management.

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