customer story
From Data Mess to
Margin Wins
How one Ag distributor standardized data to recover lost rebates and improve profitability
The Challenge: Fragmented Data, Missed Revenue
With 30+ business units and 350+ locations, this distributor struggled with inconsistent ERP systems and product catalogs. Each unit managed its own data, making aligning product definitions, tracking rebate eligibility, or getting a clear picture of margins nearly impossible.
The result?
Hidden data errors that led to lost rebate revenue
Inaccurate net costs, making it challenging to assess margins
Inefficient manual fixes that slowed down operations
The Solution: Standardizing and Automating Data Management
Smartwyre stepped in to clean up and standardize their data, creating a unified, accurate view of transactions across all business units. We:
Mapped all product data to a standard catalog
Built automated data rules to fix recurring errors at scale
Eliminated manual work by automating corrections
The Results: A Data Foundation That Drives Profitability
With clean, structured data, this distributor saw an immediate impact:
80K+ data errors permanently resolved
$100M+ increase in rebate-ready transactions, creating a clear baseline for more rebate earnings
Fully automated data mapping, removing manual work
Now, with a trusted data foundation, they can confidently analyze margin performance across suppliers, locations, and products, unlocking opportunities to grow sales and optimize profitability.