Speak with Smartwyre

We began with one simple goal: connect agribusiness commerce to unlock the industry’s business performance. We strive to improve agribusinesses’ margins and their employees’ quality of life — ultimately providing downstream benefits, all the way to the farmer and the crops they plant and grow.

To help the farm input supply organizations that support farmers to become more profitable in the areas of incentives, price, and cost management, Smartwyre provides software, data, and services that, securely connects the industry with accurate, instantly available information.

The Smartwyre platform now catalogs data on more than 90,000 products, as well as 1.5 million+ trackable rebate and pricing combinations. Smartwyre processes more than 10 million transactions annually with an uptime of 99.99%. Smartwyre customers leverage Smartwyre to manage $7 billion in crop protection and seed product inventory and $2 billion in incentives.


Uniquely positioned at the intersection of both software and agriculture experience, the Smartwyre team brings the breadth of knowledge and expertise needed to tackle big problems. Our strategic intent to build an industry-leading team from both inside and outside of agriculture gives us a competitive advantage.

We’ve built a work environment that empowers leaders to do their best work, and where each person’s individual contributions directly contribute to the company’s success. Whether it’s someone who grew up on a farm, or a software leader from the tech world, we bring together the most innovative, talented minds to fulfill our guiding mission: to connect agribusiness commerce.

Built during the pandemic era, our globally distributed team collaborates both virtually and in person. We’re building a workforce that represents the diverse, inclusive future we hope to see in the world.

Our Technology and Partners


John Brubaker

Chief Executive Officer

Rich Fleck

SVP, Professional Services & CS

Adrian Kelly

Chief Product Officer

Mark Seaton

SVP, Sales & Partnerships

Bilyana Petrova

VP, Finance

Dan Covill

VP, Engineering

Neal Shah

Director of Marketing

Contact Us

The Smartwyre main office, product, and engineering team are located in Denver’s vibrant, easy to access downtown. We’re situated just across from Union Station. With additional offices in Raleigh-Durham, NC as well as London, UK, Smartwyre works with US and European farm input distribution, retail, and manufacturing leaders.

Speak with Smartwyre

Denver, CO

2301 Blake Street
Denver, CO 80205

(833) SMT-WYRE (833-768-9973)


Raleigh-Durham, NC

5000 Centregreen Way
Suite 500
Cary, NC 27513


London, UK

77 Farringdon Road